Värt att testa
Värt att testa
The "Värt att Testa" AO campaign for Råd & Rön focused on boosting the client's visibility by highlighting their expertise in product testing. Råd & Rön carefully evaluates a wide array of products to help consumers find the best option. Due to a limited budget, we utilized AI to design the visual material, allowing us to create effective and engaging content.
The "Värt att Testa" AO campaign for Råd & Rön focused on boosting the client's visibility by highlighting their expertise in product testing. Råd & Rön carefully evaluates a wide array of products to help consumers find the best option. Due to a limited budget, we utilized AI to design the visual material, allowing us to create effective and engaging content.
The "Värt att Testa" AO campaign for Råd & Rön focused on boosting the client's visibility by highlighting their expertise in product testing. Råd & Rön carefully evaluates a wide array of products to help consumers find the best option. Due to a limited budget, we utilized AI to design the visual material, allowing us to create effective and engaging content.
The "Värt att Testa" AO campaign for Råd & Rön focused on boosting the client's visibility by highlighting their expertise in product testing. Råd & Rön carefully evaluates a wide array of products to help consumers find the best option. Due to a limited budget, we utilized AI to design the visual material, allowing us to create effective and engaging content.
Client
Råd & Rön
Year
2024
Category
Design



Insight
Insight
The insight for the campaign was rooted in the universal frustration of dealing with products that break or don’t meet expectations. We understand that people want to avoid wasting money on items that might not perform well. That’s why it’s crucial to try out products before making a significant investment. Råd & Rön, with their extensive product testing, provides the ideal resource for consumers to research and find reliable options, making them the perfect partner for informed decision-making.
The insight for the campaign was rooted in the universal frustration of dealing with products that break or don’t meet expectations. We understand that people want to avoid wasting money on items that might not perform well. That’s why it’s crucial to try out products before making a significant investment. Råd & Rön, with their extensive product testing, provides the ideal resource for consumers to research and find reliable options, making them the perfect partner for informed decision-making.
The insight for the campaign was rooted in the universal frustration of dealing with products that break or don’t meet expectations. We understand that people want to avoid wasting money on items that might not perform well. That’s why it’s crucial to try out products before making a significant investment. Råd & Rön, with their extensive product testing, provides the ideal resource for consumers to research and find reliable options, making them the perfect partner for informed decision-making.
Insight
The insight for the campaign was rooted in the universal frustration of dealing with products that break or don’t meet expectations. We understand that people want to avoid wasting money on items that might not perform well. That’s why it’s crucial to try out products before making a significant investment. Råd & Rön, with their extensive product testing, provides the ideal resource for consumers to research and find reliable options, making them the perfect partner for informed decision-making.
Execution
Execution
We conducted a thorough target group analysis to identify and reach the right audience. We developed a comprehensive channel strategy, crafted a compelling concept, and designed the campaign materials. As an always-on campaign, we handled the full setup, ongoing evaluations, and monthly optimizations to ensure the campaign remained effective and relevant throughout its duration.
We conducted a thorough target group analysis to identify and reach the right audience. We developed a comprehensive channel strategy, crafted a compelling concept, and designed the campaign materials. As an always-on campaign, we handled the full setup, ongoing evaluations, and monthly optimizations to ensure the campaign remained effective and relevant throughout its duration.
We conducted a thorough target group analysis to identify and reach the right audience. We developed a comprehensive channel strategy, crafted a compelling concept, and designed the campaign materials. As an always-on campaign, we handled the full setup, ongoing evaluations, and monthly optimizations to ensure the campaign remained effective and relevant throughout its duration.
Execution
We conducted a thorough target group analysis to identify and reach the right audience. We developed a comprehensive channel strategy, crafted a compelling concept, and designed the campaign materials. As an always-on campaign, we handled the full setup, ongoing evaluations, and monthly optimizations to ensure the campaign remained effective and relevant throughout its duration.
Results
Results
The campaign resulted in striking ads featuring broken products in visually appealing settings. Utilizing AI to design these captivating visuals, we ensured the ads were both eye-catching and scroll stopping. The campaign achieved several hundred thousand exposures each month and significantly increased the amount of website visitors by several thousand per month.
The campaign resulted in striking ads featuring broken products in visually appealing settings. Utilizing AI to design these captivating visuals, we ensured the ads were both eye-catching and scroll stopping. The campaign achieved several hundred thousand exposures each month and significantly increased the amount of website visitors by several thousand per month.
The campaign resulted in striking ads featuring broken products in visually appealing settings. Utilizing AI to design these captivating visuals, we ensured the ads were both eye-catching and scroll stopping. The campaign achieved several hundred thousand exposures each month and significantly increased the amount of website visitors by several thousand per month.
Results
The campaign resulted in striking ads featuring broken products in visually appealing settings. Utilizing AI to design these captivating visuals, we ensured the ads were both eye-catching and scroll stopping. The campaign achieved several hundred thousand exposures each month and significantly increased the amount of website visitors by several thousand per month.



My focus
My focus
My focus for the campaign involved identifying the right target audience, developing the channel strategy, and designing all the ads using AI. I also worked with the setup, evaluation, and ongoing optimization to ensure the campaign's effectiveness and reach.
My focus for the campaign involved identifying the right target audience, developing the channel strategy, and designing all the ads using AI. I also worked with the setup, evaluation, and ongoing optimization to ensure the campaign's effectiveness and reach.
My focus for the campaign involved identifying the right target audience, developing the channel strategy, and designing all the ads using AI. I also worked with the setup, evaluation, and ongoing optimization to ensure the campaign's effectiveness and reach.
My focus
My focus for the campaign involved identifying the right target audience, developing the channel strategy, and designing all the ads using AI. I also worked with the setup, evaluation, and ongoing optimization to ensure the campaign's effectiveness and reach.






More Work More Work
More Work More WOrk
David paripovic
David paripovic
David paripovic
David paripovic